CAN-SPAM Suit Filed Against Kraft Foods

Hypertouch press release (Apr. 18, 2005):

A federal lawsuit alleging violations of federal and California anti-spam email laws was filed today in U.S. District Court, Northern District, in San Francisco against Illinois-based Kraft Foods, Inc. . . . and its New Jersey-based subsidiary Victor Th. Engwall & Co., for using illegal spam to advertise Gevalia coffee. . . .

Bay Area Attorney John L. Fallat filed the suit on behalf of client Hypertouch, Inc., a small Internet service provider (ISP) in Foster City, Calif., for flooding the ISP's customers with more than 8500 unsolicited and unwanted email advertisements [pdf] for Gevalia.

Apparently, Gevalia was involved in a suit last year with L.L. Bean regarding Gevalia ads that popped-up on L.L. Bean's web site.

More: Complaint [pdf].

More: InternetNews.com (Apr. 18, 2005 - "ISP Steaming Over Coffee Spam").

Hat tip: Technology & Marketing Law Blog.